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How the new Facebook Algorithm has changed Social Media Marketing

Ever Since Mark Zuckerberg announced that Facebook would be starting to focus more heavily on "meaningful interactions" in January, the world of FB marketing has changed forever.

These days, if you want your...

A Visual History of Content Marketing [Infographic]

What is content marketing, where did it come from, and why should it matter to you?

It's easy to think of content marketing as one of the latest tactics in a marketing pro's arsenal. However, the truth is that...

6 Advanced Google Ads Tricks and Tips

Google Ads - they're something that almost every marketer and business owner use at some point. While Google Ads are very easy to implement, they're much harder to master. If you want to get the most out of your ...

Top 10 Tools for Keyword Research : The Key to Unlocking Better SEO

Keyword analysis is one of the most important steps in any search engine optimisation marketing campaign.

Finding the right keywords for your company doesn't just give ideas on what you can write about when you're...

4 Marketing Automation Features to Streamline Your Marketing

HubSpot's State of Inbound reports are widely viewed as among the most comprehensive surveys of marketers around the world.  This year's report, State of Inbound 2017, asked more than 4,000 marketers, among other...

Topic Modeling For SEO Explained [Infographic]

Search Engine Optimization has moved away from the typical keyword stuffing and spammy link building of the past, and instead moved towards providing top quality content that serves the users query and search intent....

How Inbound Marketing is Changing the Marketing Game

The times are changing...

Traditional marketing relies heavily on print advertising, direct mail marketing, broadcast advertising, telephone marketing, cold calling, and referral-based calling to influence customer...

Why Content Marketing is Dominating the Marketing Industry Today

Invest in Content for a Competitive Advantage

Content is king. You've heard it before. But did you know that in 2018, 91 percent of B2B marketers in North America use content marketing?

Why is this number so large?...

What is Content Marketing? 5 Reasons Why It's So Successful

Content is still king. In an ever-evolving digital era where more consumers leverage the internet to search, connect, engage and purchase, your content marketing strategy is more important today to reach your ideal...

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